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Vybz Kartel labeled Dancehall Hero by iMeem

Vybz Kartel: Dancehall Hero|By Matt Graves

Jamaican dancehall artist Vybz Kartel (also known as Addi Di Teacha) has been quietly burning up the imeem charts, especially in New York City...

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REGGAE’S FYAH MUMA, ANNOUNCES NORTH AMERICAN TOUR

QUEEN IFRICA, HAILED AS REGGAE’S FYAH MUMA, ANNOUNCES NORTH AMERICAN TOUR IN SUPPORT OF HER VP RECORDS ALBUM DEBUT MONTEGO BAY

Earlier this year, the poised yet audacious singer/songwriter Queen Ifrica released her VP Records debut album, Montego Bay. Her strikingly complex Rastafarian voice achieves a rarefied balance on this 13 song selection with a stirring mix of spiritually empowering anthems, lover’s rock tunes and searing social commentaries.

The dancehall styled title track addresses her hometown of Montego Bay’s glaring discrepancy between its pristine five star resorts verses the grim realities of a city wracked by poverty, violence and unemployment. Her uplifting first single “Lioness on The Rise” (produced by Donovan Germain) exudes her courageous and fierce nature at heart, then she displays her romantic side over a mesmeric one‐drop beat on the rapturously sung hit “Far Away” (produced by Rickman Warren). She also tells a poignant tale of child molestation on “Daddy” (produced by Kemar McGregor) which has already received worldwide recognition and reached the top of reggae charts, even though certain sectors within Jamaican society attempted to get the song banned because of “Daddy” subject matter. “I wanted corporate Jamaica to realize that if a society is engulfed by violence we have to look at the homes where these violent tendencies are coming from,” remarks Ifrica.

Recently, The Kingston Chapter of the Universal Negro Improvement Association (UNIA) presented Queen Ifrica with the Marcus Garvey Award for her campaign against skin‐bleaching. She is a celebrity blogger for AOL Blackvoices and UrbanBeautyCollective.com discussing maintenance, styling and care for natural hair. Moreover, she will be prominently featured in Islands Magazine upcoming January/February 2010 issue (on stands December 29, 2009). Earlier this year and in celebration of national Caribbean Week, she performed her hit “Lionness on the Rise” on New York’s WPIX Morning Show, watch here.

Starting on Thanksgiving, the renowned reggae star Tony Rebel will join Queen Ifrica on her 12‐city tour in support of Montego Bay. From San Francisco to New York City, her aim is to meet fans and gain some new ones. Ultimately, she wants concertgoers to see her many sides from traditionally deejay style to her heartstring‐pulling sensual side. Full tour dates listed below.

More about QUEEN IFRICA
Born Ventrice Morgan, she began her career in 1995 after shining at a local talent contest in her hometown of Montego Bay, Jamaica. This eye‐opening experience eventually led to major stage performances in her country including the esteemed Reggae Sumfest as well as a union with Tony Rebel’s Flames Crew in 1998. With roots firmly secured in the Rastafarian faith, she blossomed as one of the top cultural artists in reggae swarming the airwaves with hits like “Randy”, “Jus my Brethren”, “Below the Waist” and stealing the stages at major festivals and shows around the world (Summer Jam in Germany, Sierra Nevada World Music Festival, Bob Marley Festival, Reggae on the River in California and Reggae Sundance Festival in Holland). Despite her hectic schedule, Ifrica is involved in several youth outreach programs in Jamaica’s inner‐city counseling abuse victims and other disadvantaged individuals.


Click Here For Tour Dates

Busy Signal & Red Label Wine continue a winning collaboration

LIGHTS, CAMERA… SWAGGA!
Busy Signal & Red Label Wine continue a winning collaboration


J. Wray and Nephew is once again sending the Signal that it will continue to lead the way in groundbreaking television commercials as it promotes its popular Red Label Wine brand.

For the second year running, top dancehall artiste Busy Signal has been signed to endorse the brand - a real coup for the marketers. One of the hottest dancehall properties around, Busy’s street “cred”, his sense of style and of course his undeniable talent create the perfect synergy with the brand that continues its strong association with the latest trends in pop culture.

Producer/Director of the commercial, Delano Forbes of Phase Three Productions solicited the services of leading Video Director Brian St. Juste of Time Code Productions creating a powerhouse team that combines high standards of creative and technical expertise and is further bolstered by Director of Photography Chris Browne, a creative heavy as well.

An integral part of the commercial is the Jingle which was written and performed by Busy and produced by hot, young producer Shane Brown of Jukebox Productions who is also Busy’s Manager.

According to Romaro Samuels, Red Label Wine’s brand manager, “Red Label Wine has always been associated with the best of dancehall. And it’s difficult to speak about the best in current dancehall without mention of Busy.” Having Busy on board for a second consecutive year does pose a challenge to sound different, to look different, but we have stepped up to the plate and outdone ourselves”. Back for his sophomore year, Busy takes to the screen and takes swag to another level, in his Carlton Brown custom made suit – looking more like Mr. Reanno Gordon than Busy Signal.

This year’s theme is “RED SWAGGA”, and showcases the natural vibe and individualistic style of the dancehall patron. Ask Busy to describe Red Swagger and the 26-year old offers that “Red Swagga doesn’t necessarily have to do with a person’s look or style. Red Swagger is a confidence about yourself and the way you carry yourself. It’s an attitude. And you always have a Red Label Wine in your hand ‘cause it helps bring out your flavour.”

Red Swagger is an integrated marketing message that highlights the pulse of Red Label Wine, Jamaica’s first and most successful ready to drink wine - the energy and the thrill of music and dance in the party setting. The campaign features 45 and 30-second television and radio commercials as well as print material.

Now at VP Reggae: Strictly the Best Vols. 40 & 41

The latest sounds in Jamaican reggae!
Featuring the latest hits from
Mavado, Busy Signal, Beres Hammond, Etana, Bitty McLean and more…

Click Sign up to VPRECORDS.com and you Can listen free to full tracks before You Buy!
Get it now at VPREGGAE.com

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